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Animal Rights - Who we are

Animal Rights is an official foundation registered in the Netherlands and Belgium. The foundation was established in 2009 as an action group against animal testing. Since 2015, we have been carrying out the following campaigns: say no to fur, ban hunting, stop the slaughter, replace animal testing, and Plant Power.

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What we do

Undercover footage exposing violations of animals' rights, solid research, sound arguments, life-saving actions and powerful petitions - Animal Rights is a true voice for the weakest in society. We are active in the Netherlands and Belgium, and are 100% committed to animal rights.

Our campaigns

Say no to fur

Mink are trapped in 17 Flemish mink farms in Flanders, and in the Netherlands there are 200 mink farms. The mink are used to produce fur collars and coats. A complete ban on fur farming in the Netherlands will come into full effect by January 1, 2024. Good news, yes, but we just want an end to the breeding of animals for fur as soon as possible. The minks who are incarcerated cannot wait. In Flanders, mink breeding is still allowed and of course we want this banned as well. Animal Rights exposes the abuse of animals on mink farms. We take footage of the animals living in appalling conditions. We also film the brutal manner in which the animals are gassed. We urge politicians to stop the breeding of animals for fur now.

Ban hunting

Animals are hunted in their natural habitats. Often under the pretense of wildlife management, hunters go out to kill the animals. Animal Rights believes that animals are not here for humans to shoot and kill. The goose hunt is shameful and the mass gassing of fledgling geese should be prohibited. Animal Rights has saved many geese in the Dutch Hoeksche Waard, an island in a midwestern province in the Netherlands. We warn the geese about the presence of hunters by using air horns. We also go to the courtroom to challenge the exemptions allowing hunters to shoot geese. We encourage the use of humane deterrence methods such as using the harmless lasers developed by the Bird Control Group.

Stop the slaughter

In our society, chickens, pigs, cows and many other animals are raised and slaughtered, usually under very poor and inhumane conditions. For us, every animal has the individual's right to life and well-being. Animal Rights exposes the conditions in which animals have to live on factory farms. The transport and slaughter methods create stress, anxiety and pain for the animals. We want to raise awareness of this abuse and encourage people to opt for plant nutrition.

Replace animal testing

Animals are used in experiments for commercial and medical purposes. In the Netherlands and Belgium, there are more than 350 institutions authorised by the government to carry out animal experiments. Animal experiments are funded by the government, interest groups and industries. In the Netherlands and Belgium, more than 2.5 million animals are killed every year in deadly tests. While many of the animals are killed before being used in tests, countless others have to suffer through torturous experiments before they are killed. Through petitions, protests, undercover reports, action campaigns and dialogues, we have increased the pressure to get animal testing replaced. We have saved beagles, Labradors and monkeys from laboratories. Our goal is total cessation of animal testing.

Featured campaign: Plant Power!

Animal Rights has launched a new project: Plant Power. We go to the streets in the Netherlands and Belgium with a powerful, well-researched brochure to inform young people about the suffering of animals in the livestock industry, and about the alternative to meat, plant food. With Plant Power, we speak for all the pigs, cows, chickens and fish that are bred en masse, captured and slain annually.

'With Plant Power, we want to help young people get started with eating more plant foods. The will is often there, but they know too little about the alternatives. The brochure shows how tasty and easy to prepare plant food is. We aim to save 40 000 farm animals annually. This is an opportunity that we cannot pass up', says Lente de Rooy, coordinator for Plant Power.

We have an ambitious goal for 2016: to reach 100 000 young people with our message about plant food and in turn saving 40 000 animals from a life of misery in the livestock industry. Research has shown that this approach of raising awareness through leafleting has been extremely effective, with one out of fifty young people becoming vegetarian after receiving the brochure.

What we stand for

The abovementioned are the main objectives of Animal Rights. In addition to these goals, the following points are also of great importance to Animal Rights:

  • Animal Rights upholds Gandhi's principle of peace: ‘Be the change that you wish to see in the world’. Animal Rights therefore rejects any form of violence and intimidation; we will speak out against and not tolerate violence or intimidation.
  • Animal Rights is a people-friendly and social organisation, with respect for both our allies and opponents. Our merchandise is, whenever possible, fair trade and organic.
  • Animal Rights rejects all forms of discrimination against humans and non-human animals.
  • The board, management and team of Animal Rights all stand for animal rights. We choose vegetarian foods.
  • Animal Rights cooperates with and accepts support from other animal rights and animal welfare organisations at home and abroad.

The management and employees of Animal Rights endorse and promote these principles; volunteers of Animal Rights are requested and encouraged to do the same. Animal Rights volunteers understand and respect the foundation's aims and should also bear the responsibility to adopt, endorse and promote the principles upheld and objectives pursued by Animal Rights.

How you can help

  • Animal Rights is entirely dependent on donations and receives no subsidies. Support us with a donation:

NL 29 TRIO 0786 9390 79 t.n.v. Stichting Animal Rights (BIC TRIONL2U)

BE 51 5230 8073 1862 t.n.v. Animal Rights vzw (BIC TRIOBEBB)

  • One of our main objectives is to provide information. Follow Animal Rights on social media, including Facebook and Twitter. The 'liking', 'sharing' and 'retweeting' of our posts and tweets help to disseminate our messages to a wider audience.

Our contact details

Animal Rights Belgium
Derbystraat 47 B 9051 Gent, België

Animal Rights Netherlands
Postbus 73937 2507 AK Den Haag